A while back I was setting up the 500px Global Photowalk in Chicago and the fine folks at Fuji were awesome enough to lend me an X-T1 to do some personal projects before and during the event. So, Naturally I packed up my things and headed straight down to Louisville, KY to visit my good friend Clay Cook for an impromptu editorial shoot using it, our Profoto B2's, some Sunbounce Reflectors, and my sexy new Fuji X-T1!

After a quick mood board was setup, Clay and I set off to the hardware store to buy the pieces we needed to build our outdoor set! As you can see from the BTS and video below, IT was a pretty fun setup. A few sets of press board, started the stage, held together and propped by a set of backdrop stands and a TON of clamps and sand bags, (With a splash of tarp to protect the set from the rain). While Morgan got ready with Raina and Anastasia, Clay and myself finished laying out the set and planning our attack!

The shoot was fairly standard for a fashion editorial. Lots of stop and starts for wardrobe fixing and hair tweaks, minor light adjustments here and there, but as you can see, the end results were pretty fantastic! Now this was my first time using a Fuji so it took me a little while to figure out all the settings for what I was used too, but once I found everything I needed and then discovered the WiFi enabled app, it was off to the races! Being able to remotely control the camera was one cool feature, but then being able to send a "star" shot directly to my mobile device and edit quickly in Photoshop / Lightroom Mobile was absolutely amazing! The shot below, was edited on the fly in the middle of the shoot and posted right in the middle of the session! For a commercial photographer, the ability to share on social media in the heat of the moment can be integral for your business! Even though i'm a "Nikon" guy, I can honestly say the Fuji X-T1 is worth having in your inventory and it's currently on my "To Buy" list!

So this new #Fuji X-t1 from @fujifilm_northamerica is pretty incredible! Shot today with it and pulled this frame right out of the camera thanks to the #wifi app. Model is the beautiful @morganmatchuny, HMUA by @anastasiaskye and styling by @rainatrimble. Shoot put together and directed by the insanely talented @claycookphoto in #louisville #kentucky ^_^ we just wrapped an awesome shoot of 3-4 looks shot indoors and out! Can't wait to sit down and start retouching these :) #fashion #style #editorial

Super lightweight, fast speeds, great color space, wifi connectivity, oh, and super sharp glass with a killer autofocus system! That' sorta thing is needed for a glasses wearer like myself!

Now how'd we get the shot? Well as mentioned above, we built the set from scratch and used some of Clay's Oliphant backdrops layered to create a varied textured look. We setup v-flats on either site of the set and scrim's to diffuse our light thrown from the Profoto's. To make sure we filled out our light as we needed we used the Sunbounce Reflectors to box in our model and ensure everything was balanced. Beyond that, it was simply a matter of posing and having a blast on set with Morgan and the crew!